Author Archives: Kris Duggan

Six Key Ways to Drive Results Across the Enterprise with Gamification

Gamification is great for building modern customer loyalty — but it’s also effective in driving engagement across the enterprise, especially within sales and human resources. Here are six examples of ways to gamify the enterprise for success. Continue reading »

Posted in Enterprise, Gamification, Human Resources, Sales | Leave a comment

Level Up: Welcome Cloud Leader Ken Comée as Badgeville’s New CEO

Less than three years ago, my co-founder Wedge Martin and I started Badgeville with a dream to revolutionize business using many of the same techniques that were fueling the growth of the social web. It feels like just yesterday when … Continue reading »

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Salesforce.com: Boosting adoption to power a “customer company”

Salesforce.com announced Q4 earnings late last week and they deserve big congratulations for beating analyst expectations. But amidst the impressive numbers, CEO Marc Benioff said something that really grabbed my attention: he said Salesforce was now focused on being a … Continue reading »

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Will 80% of Gamification Projects Fail?

This week, Gartner Research announced that, despite 70% of Global 2000 organizations adding at least one gamified solution by 2015, 80% of gamification projects will fail because of poor design. I agree with Brian and his team that bad design … Continue reading »

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Happy 2nd Birthday Badgeville: 200 Customers Achieved!

This week, we hosted an informal gathering at Badgeville Headquarters to celebrate our growth in the last two years. It is amazing to think that just two years ago I was standing on stage with my co-founder Wedge Martin (who … Continue reading »

Posted in Digital Loyalty, Enterprise | Leave a comment

Badgeville Acquires Leading Gamification Community

Badgeville, The Behavior Platform and global gamification leader, today announced the acquisition of the Gamification.org Community from Gamify. Since its launch in 2010, Gamification.org has become the number one resource and community for gamification news and best practices. The Gamification.org … Continue reading »

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Badgeville Raises $25M Series C

It was just 20 months ago when Wedge Martin and I took the stage at TechCrunch Disrupt to launch Badgeville, a company which we built to bring behavior management and gamification to world-class businesses. Today, I am proud to announce … Continue reading »

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Introducing Tony Nemelka, VP, Business Development

I’m honored to announce that Tony Nemelka recently joined Badgeville’s executive team as Vice President of Business Development. We are thrilled to have him on board to lead our fast-growing partner program and as the newest member of our executive … Continue reading »

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Insurers Are Plugging Into ‘Gamification,’ But Are Only Beginning to See Its Potential

Published in Health Plan Week, April 23 issue, copyright © 2012 by Atlantic Information Services, Inc. Reprinted with permission from Atlantic Information Services, Inc. If UnitedHealth Group had its way, all of its members would own a Microsoft Xbox video … Continue reading »

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Welcome Chris Duskin, VP of Product, from Omniture

Badgeville’s team has grown significantly in the last 18 months since our launch, to 60 employees. In hiring our executive team, I have been fortunate to bring on thought leaders in their respective spaces. Today, I’m honored to announce that … Continue reading »

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