Today, Forbes announced its prestigious list of America’s Most Promising Companies. Badgeville is honored to be included in this list of the top 100 private companies in America. Forbes’ list features 100 privately held up-and-comers with compelling business models, strong … Continue reading »
In my previous post on The Badgeville Blog, I introduced ideas from Anthropology which teach us why gaming and gameplay has an ongoing role in the history of humanity. At Badgeville, one of our core responsibilities as producers is to … Continue reading »
All relationships begin with a single “it” moment in time, where a connection is established between two parties with the allure of desire driving the willingness to give it a try. When I attended Loyalty World in Las Vegas recently, … Continue reading »
Anthropology and Games Anthropology is the study of man or humanity in all imaginable contexts and manifestations. As such, game plays an important role in anthropology. Traditionally, game was seen as the antithesis of work; work was boring and game … Continue reading »
Following up to my earlier post introducing the basic concepts of analytics (Analytics 101), I want to share with you how the Badgeville team views quantifying and measuring the health of your online experiences. Badgeville’s fundamental analytics principles are: Keep … Continue reading »
In an independent report of top enterprise B2B marketing technologies entitled “Market Overview: 2011 Social Media Platforms For B2B Tech Marketing,” Forrester Research Inc. included Badgeville among five solution providers that help enterprise marketers drive social content creation. We were … Continue reading »
The second installment in my series on What Makes Games Fun, I investigate two concepts, Growth and Emotion and discuss how these influence players and how they can be integrated into user experiences. In the first half of the article, … Continue reading »
In this first post from Tim Piatenko, who heads up our analytics team, he offers his take on the complicated concept of analytics and provides an overview of Badgeville’s behavior-based approach. Tim has an extensive background in big data analytics … Continue reading »
Posted in Analytics
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Tagged analytics, zynga
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In today’s increasingly global workplace, enterprise social networking helps connect employees and partners across the world to foster collaboration and team spirit. Yammer, The Enterprise Social Network, announced this week the addition of the Activity Stream Ticker, a real-time feed … Continue reading »
Since our launch in 2010, just over a year ago, we’ve dedicated our fast-growing team to building the world’s leading gamification platform, with great success. Now, Badgeville launches an even larger suite of products to drive measurable business results — … Continue reading »